2. Why This Industry

U.S. Census Bureau data (2006), characterized sign manufacturing as an $11.7 billion industry, and that does not even include the billions of dollars of revenue created in related business sectors such as digital printing, display advertising services, graphic design business and marketing consulting services. The combined revenues in these other sectors are estimated to be at least $100 billion globally.

The factors driving growth are fairly easy to understand. All types of businesses need visual communications and advances in digital printing technology have provided our franchise members with:

•  Diversified Product Lines
•  Reduced Operating Expenses (Cost of Goods and Labor)
•  Expanded Revenue Streams and Profit Opportunities

As a result of the advanced technologies and market driven growth possibilities, the graphics and signage industry provides new career opportunities for those with little or no experience. Additionally, the Signs Now graphics and signage business model offers some significant and longstanding advantages including:


To learn more about the advantages of running a franchise that focuses on business-to-business services, click here to download our Franchise Kit.